More Life. Less Admin.

We believe you shouldn’t overpay for services that are essential to your home. And we don’t believe in hidden margins and loyalty penalties. That’s why we look at utilities differently. At Alfred, we buy energy, broadband, mobile and insurance at wholesale prices and pass on all the savings to you for a fixed monthly membership fee. The highest quality services, all delivered at the lowest possible prices all under one roof. 

We believe you shouldn’t overpay for services that are essential to your home. And we don’t believe in hidden margins and loyalty penalties. That’s why we look at utilities differently. At Alfred, we buy energy, broadband, mobile and insurance at wholesale prices and pass on all the savings to you for a fixed monthly membership fee. The highest quality services, all delivered at the lowest possible prices all under one roof. 

That means we can save you time and money you’d rather spend on something else.

That means we can save you time and money you’d rather spend on something else.

Join waitlist now

Join waitlist now

Save up to £1000 per year with Alfred’s wholesale pricing model.

How does Alfred make life easier? 

How does the waitlist work? 

As an Alfred member, you pay a flat £20 membership fee per month. Your energy, broadband, mobile and insurance are then priced at wholesale rates — so your total monthly bill is your membership fee plus the actual cost of your services.

Because Alfred is a fully regulated provider of energy, mobile, broadband and insurance, we can bring everything together into a single app. One log-in. One relationship. One view of your bills. 

And if you need help, you can contact us 24/7 on the app with a real person on hand to support you. And because you know you'll never be subject to hidden margins or loyalty penalties, you never need to waste time switching and comparing contracts.

You can start with one but the more services you take with us, the more you save because our membership fee stays the same. And because our model is never to profit from the services themselves, you only ever pay what it costs us to provide them.

Here’s how Alfred’s wholesale pricing compares to typical retail tariffs.

*Comparison based on average retail tariffs for a 3-bedroom household as of 10th Apr, 2026, sourced from internet. Individual savings will vary depending on your usage, location and existing tariffs.

Energy

Lock your rates for 1 year

No exit fees

Zero carbon electricity

Mobile

Broadband

Insurance

12m fixed for a 4+ bed home

Cost per month

£200

£190

£180

£170

£160

66
55
60
69
50
30

Join waitlist now

Join waitlist now

We are onboarding our founding members in waves. Because Alfred combines multiple regulated services under one roof, scaling carefully really matters. We also want to protect the high quality of the customer service we offer our members by growing at a slow and steady pace.

Like most membership models, the more services you manage with Aflred, the more value you get from your membership.

So if that sounds like you, become a founding member. You’ll help us build a fairer model and, if you’d like to, you can have direct input in Alfred’s development too. As a thank you for joining early, we'll guarantee priority support and onboarding and your £20 membership fee will be locked in for as long as you stay with us.

Alfred delivers the most value for busy households with:

3+ bedrooms

2+ mobile lines

2+ cars

FAQs

Got questions? Let's clear a few things up.

© Alfred Wholesale Limited 2026

Why does everyone pay the same price ?

No Answer.

Why does Alfred want me to use and pay less?

No Answer.

Why does everyone pay the same price ?

No Answer.

Will prices get cheaper overtime?

No Answer.

Will prices get cheaper overtime?

No Answer.

Will prices get cheaper overtime?

No Answer.